Email Marketing: Facts You Need to Know
The Facts
- Relevant emails drive 18 times more revenue than broadcast emails. (Jupiter Research)
- 80.8% of users report reading email on mobile devices. (HubSpot)
- Saturday has the highest CTR at over 9%. (Sunday is second just under 9%) (HubSpot)
- Most unsubscriptions come on Tuesdays. (0.52% unsub rate) (HubSpot)
- 65% prefer emails that contain mostly images vs. 35% who prefer mostly text. (HubSpot)
The Benefits of Email Marketing
- Email is still one of the most powerful forms of revenue generation.
- Keeping in touch with your customers and prospects, engages them and can inspire action.
- A good CRM system helps your business run smoothly and prevents valuable prospects being forgotten.
- Online email database solutions are great for sending targeted specific segmented emails to your past or future customers.
- Reduces overhead costs.
- Allows for accurate and precise tracking.
- It’s Green – great for the environment!
Email Marketing, byJamin: What We Do For You
- Set up your online business to capture emails – We can program your website, design landing pages, develop an interactive Facebook tab, or create custom email layouts.
- Set up autoresponders to automate your marketing and sales campaigns.
- Write effective email copy – The right copy can bring huge increases in sales, so we have copywriters on staff if needed.
- Enable you to track open rates, clicked links, and website visits.
Improve your ROI by adding a powerful email marketing campaign to your business development strategy!
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