Email Marketing: Facts You Need to Know

The Facts

  • Relevant emails drive 18 times more revenue than broadcast emails. (Jupiter Research)
  • 80.8% of users report reading email on mobile devices. (HubSpot)
  • Saturday has the highest CTR at over 9%. (Sunday is second just under 9%) (HubSpot)
  • Most unsubscriptions come on Tuesdays. (0.52% unsub rate) (HubSpot)
  • 65% prefer emails that contain mostly images vs. 35% who prefer mostly text. (HubSpot)

 

The Benefits of Email Marketing

  • Email is still one of the most powerful forms of revenue generation.
  • Keeping in touch with your customers and prospects, engages them and can inspire action.
  • A good CRM system helps your business run smoothly and prevents valuable prospects being forgotten.
  • Online email database solutions are great for sending targeted specific segmented emails to your past or future customers.
  • Reduces overhead costs.
  • Allows for accurate and precise tracking.
  • It’s Green – great for the environment!

 

Email Marketing, byJamin:  What We Do For You

  • Set up your online business to capture emails – We can program your website, design landing pages, develop an interactive Facebook tab, or create custom email layouts.
  • Set up autoresponders to automate your marketing and sales campaigns.
  • Write effective email copy – The right copy can bring huge increases in sales, so we have copywriters on staff if needed.
  • Enable you to track open rates, clicked links, and website visits.

 

Improve your ROI by adding a powerful email marketing campaign to your business development strategy!